SRINIDHI VANGARI
Senior Associate - Campaign Operations
Hyderabad
Summary
JOB DESCRIPTION: Hardworking Senior Associate enthusiastic about take on exciting new challenges within Digital Marketing Field. Dynamic communicator with disciplined approach.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work History
Senior Associate - Campaign Operations
6sense
12.2023 - Current
- Trained and supported new team members, maintaining culture of collaboration.
- Collaborated with cross-functional teams to drive successful completion of complex projects within deadlines.
- Mentored junior associates, fostering professional growth and helping them reach their full potential.
- Consistently maintained strong relationships with clients, ensuring clear communication and timely updates on project progress.
Campaign Operations Specialist
6sense
05.2023 - 11.2023
- Oversaw day-to-day operations, delegating tasks appropriately to ensure smooth workflow and timely completion of projects.
- Provided training for new hires, fostering a supportive learning environment conducive to success in their roles.
- Analyzed data to identify trends and make informed decisions, driving continuous improvement in operations.
- Collaborated across departments to identify opportunities for process improvements and increased efficiency.
Associate Campaign Manager
6sense
11.2021 - 05.2023
- Conducted thorough post-campaign analysis to identify successes, areas for improvement, and key learnings for future initiatives.
- Streamlined campaign reporting processes, providing actionable insights for continuous improvement.
- Managed multi-channel campaigns for increased brand visibility and customer engagement.
- Defined all campaign roles and filled positions.
- Implemented A/B testing methodologies to optimize creative elements and drive higher engagement rates within campaigns.
SENIOR ANALYST(Google Ad Manager)
HCL
11.2019 - Current
- We will be engaging with publisher clients to resolve the issues via chat and emails.
- We at Publisher Support are mostly into Product Troubleshooting.
- Publishers from different accounts reach out to us with their issues and queries with regard to the Product and we resolve them.
- We manage top clients such as OLX, Times Of India, Netflix, Deccan Chronicle and so on.
- As Google Ad Manager is a wide Product I’ve knowledge on different ad serving process(DFP and Ad Exchange).
- Increased customer satisfaction by resolving Product or Service issues.
- Working with different types of customers to understand needs and provide service.
PLATFORM SPECIALIST
MEDIAMINT
09.2017 - 09.2019
- As platform specialist we will be taking care of campaigns of over 100K accounts.
- We will be engaging with clients via chat and emails to resolve their issues, checking performance of campaigns and optimizing them as required.
- Clients believe us as front face of our company.
- Our company has initiated a program called “XSEED” which gave us opportunity to explore other platforms in digital marketing.
- As a part of this program I have got overview on how Search Marketing works and was certified for completing first level of course.
Education
Bachelor of Technology -
BTECH IN COMPUTER SCIENCE
08.2013 - 06.2017
Intermediate - MPC
NARAYANA JUNIOR COLLEGE
04.2011 - 05.2013
SSC -
Bhashyam Public School
02.2010 - 02.2011
Skills
Self-Motivation
Able to manage multiple tasks in one go
Enthusiasm in exploring new things
Team management
Self-Confident
Team Leadership
Training and mentoring
Customer Service
Customer Engagement
Timeline
Senior Associate - Campaign Operations
6sense
12.2023 - Current
Campaign Operations Specialist
6sense
05.2023 - 11.2023
Associate Campaign Manager
6sense
11.2021 - 05.2023
SENIOR ANALYST(Google Ad Manager)
HCL
11.2019 - Current
PLATFORM SPECIALIST
MEDIAMINT
09.2017 - 09.2019
Bachelor of Technology -
BTECH IN COMPUTER SCIENCE
08.2013 - 06.2017
Intermediate - MPC
NARAYANA JUNIOR COLLEGE
04.2011 - 05.2013
SSC -
Bhashyam Public School
02.2010 - 02.2011
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