Summary
Overview
Work History
Education
Skills
Certification
Languages
Accomplishments
Timeline
Generic

Sharmila Roy

Bangalore

Summary

Strategic and high-performing Business Development Leader with 10 years of diverse experience across cloud sales, client success, and relationship management. Proven expertise in generating high-value pipelines, executing outbound GTM strategies, and closing cloud transformation deals across startup and enterprise segments. Adept at combining data-driven outreach, solution storytelling, and technical collaboration to deliver measurable business impact. Known for exceeding KPIs, building lasting client partnerships, and contributing to team enablement and campaign success.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Senior Business Development Representative

Databricks
11.2024 - Current
  • Role: Leading strategic outbound efforts for data and AI platform adoption across Indian enterprise accounts. Partnering with AEs to define territory plans, qualify prospects, and tailor outreach based on industry-specific use cases. Executing GTM campaigns and collaborating with marketing, product, and sales engineering teams.
  • Expanded market presence within assigned territories by cultivating relationships with key decision-makers from target companies.
  • Negotiated favorable contract terms with new clients while maintaining adherence to company guidelines and policies.
  • Implemented social media campaigns that showcased products or services which resonated well among potential customers leading to an increase in engagement rates.
  • Spearheaded the creation of targeted sales presentations aimed at addressing specific client needs and pain points effectively.
  • Increased client base by developing and implementing strategic business development initiatives.
  • Conducted thorough competitive analysis to identify gaps in the market landscape, guiding future business development efforts accordingly.
  • Assisted in the development of marketing materials to effectively communicate product offerings and unique selling propositions to prospective clients.
  • Secured new business opportunities by researching, identifying, and targeting potential clients in various industries.
  • Results: Increased qualified pipeline by 25% within 3 months, delivered 35+ qualified use cases across top enterprise accounts, improved forecast accuracy by 40%, contributed 150+ MQLs through webinars and DI Days, and helped influence $400K+ in pipeline value.

Business Development Representative

Amazon Web Services India Pvt Ltd
02.2023 - 01.2024
  • Role: Led cloud transformation discussions for startups and digital-native clients across South and West India. Conducted account-based outreach, hosted discovery sessions, and built migration strategies in collaboration with AWS partners and solution teams.
  • Increased client base by identifying potential customers and initiating strategic outreach.
  • Consistently met or exceeded sales targets, contributing significantly to the overall success of the team.
  • Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
  • Expanded business through effective network development, identifying new, and prospective clients.
  • Conducted market research to identify new business opportunities and target areas for expansion.
  • Brought in new accounts through successful networking strategies and promotional approaches.
  • Results: Sourced and influenced $1.2M in cloud revenue, created over 100 tailored opportunities, closed 20+ cloud POCs, improved conversion rates by 35%, and delivered consistent weekly SQLs that exceeded KPIs. Onboarded 100+ Startups on AWS via collaborating with incubators and accelerators across India. 150% achievement on compete migration wins.

Business Development Associate

Amazon Web Services India Pvt Ltd
05.2020 - 01.2023
  • Role: Focused on first-touch engagement and lead nurturing through campaigns and direct outreach. Educated startup founders on AWS offerings and generated meetings through email, event follow-ups, and outbound calling.
  • Maintained accurate records of all prospecting activities using CRM software tools for effective lead tracking and follow-up efforts.
  • Assisted in developing marketing materials that showcased our products and services effectively, attracting new clientele.
  • Developed business pipeline using cold and warm techniques.
  • Participated in industry conferences and events to network with potential partners, strengthening brand visibility in target markets.
  • Used SalesForce to handle current portfolio and prospective leads.
  • Engaged with customers to build business relationships.
  • Enhanced sales techniques and marketing plans to strengthen business development efforts.
  • Participated in ongoing professional development programs to enhance product knowledge and sales techniques for continuous improvement.
  • Results: Qualified 200+ net-new leads, enabled 50+ AWS migrations, influenced $900K+ in cloud opportunities, improved conversion through message testing by 30%, and supported the execution of 15+ AWS-led campaigns.

Customer Experience Specialist

Amazon Web Services India Pvt Ltd
12.2017 - 05.2020
  • Role: Acted as the first point of contact for AWS trial users, educating them on best practices, compliance, and onboarding. Analyzed usage data to spot expansion opportunities and collaborated with technical teams to route high-potential accounts.
  • Worked closely with sales teams to provide seamless transition from pre-to post-sales support, enhancing the overall client journey.
  • Utilized CRM software to track interactions with customers, ensuring accurate records for future reference or dispute resolution purposes.
  • Coordinated with product development team to communicate customer needs, influencing future product enhancements.
  • Results: Supported 22,000+ customer engagements, reduced issue resolution turnaround by 15%, accelerated onboarding of new team members by creating SOPs and training documents, and assisted in converting over 500 accounts into paying customers.

Application Developer Associate

Accenture Services Pvt Ltd
05.2015 - 03.2017
  • Role: Built and maintained codebase for Orange Spain’s telecom portal. Responsible for UI improvements, backend development, test automation, and documentation of new services and APIs.
  • Collaborated with stakeholders regarding project capabilities and limitations to deliver optimal functionality.
  • Used ASP.NET, JavaScript and SQL Server to develop new applications.
  • Collaborated with cross-functional teams to design and develop high-quality applications for various industries.
  • Developed custom solutions for clients based on their unique business requirements and objectives.
  • Optimized application performance through rigorous analysis of system bottlenecks and implementing targeted solutions.
  • Results: Delivered 15+ successful code releases, increased page load performance by 25%, reduced bugs by 30% through rigorous QA testing, and improved customer experience by streamlining navigation flows.

Technical Support Engineer

IBM India Pvt Ltd
06.2014 - 04.2015
  • Role: Delivered technical support across networks, hardware, and software systems. Managed support tickets, troubleshooting, and team knowledge sharing. Trained team members on updated processes and tools.
  • Responded to support requests from end-users and patiently walked individuals through basic troubleshooting tasks.
  • Conducted root cause analysis of technical issues, implementing preventive measures for future occurrences.
  • Results: Resolved 1,000+ support tickets with a 90% first-call resolution rate, reduced escalations by 20%, and mentored 20+ team members which increased team productivity by 15%.

Education

Bachelor of Technology (B.Tech) - Information Science

VTU University
CMRIT Bangalore
04.2014

Skills

  • AWS Cloud Solutions
  • Lead Generation & Sales Pipeline
  • Strategic Account Management
  • CRM & Salesforce
  • B2B Sales Development
  • Market Research & Competitive Analysis
  • Stakeholder Engagement
  • Technical Consultation & POCs
  • Time Management & Team Collaboration
  • Sales presentations
  • Social media marketing
  • Cold calling
  • Territory management
  • Competitive analysis
  • Product knowledge
  • Project management
  • Brand awareness
  • Product expertise
  • B2C experience
  • Account management
  • Lead development
  • Consultative sales
  • B2B background
  • Client onboarding
  • Cross-functional coordination
  • Teamwork and collaboration
  • Problem-solving
  • Time management
  • Problem-solving abilities
  • Multitasking
  • Relationship and team building

Certification

  • AWS Certified Cloud Practitioner – 2020-01
  • AWS Certified Solutions Architect – 2023-11

Languages

English – Full Professional
Hindi – Full Professional
Bengali – Full Professional

Accomplishments

  • Won 125% Migration Cup for 2 consecutive years at AWS.
  • Partner Champ 2023.
  • MVP Award for Q2 2022.
  • Top SQL Creator – 5 consecutive months.
  • Summit Blitz 2021 – Generated 344 leads, $19,703 in MRR.
  • BD Champ – 73 opportunities, $836,172 ARR.
  • Customer Whisperer Award – Contacted 11,755 customers in 2018.
  • Call & Educate Champ – Q4 2019, 37,251 accounts covered.

Timeline

Senior Business Development Representative

Databricks
11.2024 - Current

Business Development Representative

Amazon Web Services India Pvt Ltd
02.2023 - 01.2024

Business Development Associate

Amazon Web Services India Pvt Ltd
05.2020 - 01.2023

Customer Experience Specialist

Amazon Web Services India Pvt Ltd
12.2017 - 05.2020

Application Developer Associate

Accenture Services Pvt Ltd
05.2015 - 03.2017

Technical Support Engineer

IBM India Pvt Ltd
06.2014 - 04.2015

Bachelor of Technology (B.Tech) - Information Science

VTU University

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Sharmila Roy