Sai Vamsi Krishna Kalisetty
Senior Associate Marketing
Hyderabad
Summary
Dynamic Marketing Operations Specialist with 4.5 years of experience. Proven expertise in optimizing processes, driving data-driven strategies, and enhancing efficiency. Proficient in leveraging automation and fostering collaboration to fuel organizational growth. Committed to elevating marketing excellence and delivering measurable results
Overview
5
5
years of professional experience
5
5
years of post-secondary education
Work History
Senior Associate
CAMP Systems
09.2024 - Current
- Collaborated with teams to design, optimize, and automate business processes using technology.
- Facilitate process enablement, oversee product setup, manage background integrations, and streamline data flows to ensure seamless functionality and efficient system operations.
- Created targeted prospect lists by researching and identifying business opportunities
- Develop dashboards and reports to monitor campaign performance, focusing on lead tracking, conversions, and ROI.
- Identify and resolve gaps in current processes to improve operational efficiency.
- Act as the primary point of contact for all HubSpot-related queries.
- Design and execute email campaigns for targeted outreach, as well as for collecting and analyzing Net Promoter Score (NPS) feedback to drive customer engagement and satisfaction.
- Monitor spending and optimize resource allocation to high-performing channels.
- Nominate the company for relevant industry awards and recognitions
Associate Manager
CEIPAL
05.2024 - Current
- Collaborated with teams to design, optimize, and automate business processes using technology.
- Created targeted prospect lists by researching and identifying business opportunities.
- Produced reports with valuable insights for management decision-making.
- Participated in team-building activities to improve working relationships.
- Managed daily operations to maintain high productivity.
- Developed strategic budget plans to maximize ROI by optimizing resource allocation.
- Implemented and monitored email marketing campaigns, analyzing performance metrics.
- Acted as the main contact for PPC and PPL campaign vendors, managing relationships and ensuring successful campaigns.
- Researched and analyzed platforms to improve operational efficiency.
- Bridged the gap between sales and marketing teams, enhancing communication and cooperation.
- Generated reports to support marketing plan development and implementation.
- Identified marketing channels and target customers for campaigns.
- Evaluated new technologies and add-on applications to enhance marketing efforts.
- Assigned tasks to team members to meet deadlines.
- Trained new team members on the safe use of tools and equipment.
- Analyzed third-party data to find new growth opportunities.
Marketing Operations Analyst
CEIPAL
03.2020 - 05.2024
- Collaborated with teams to design, optimize, and automate business processes using technology.
- Created targeted prospect lists by researching and identifying business opportunities.
- Produced reports with valuable insights for management decision-making.
- Managed daily operations to maintain high productivity.
- Implemented and monitored email marketing campaigns, analyzing performance metrics.
- Acted as the main contact for PPC and PPL campaign vendors, managing relationships and ensuring successful campaigns.
- Researched and analyzed platforms to improve operational efficiency.
- Bridged gap between sales and marketing teams, fostering effective communication and cooperation.
- Generated reports to support development and implementation of marketing plans.
- Identified appropriate marketing channels and target customers for campaigns.
Education
MBA - Marketing
Dhruva College of Management
04.2018 - 03.2020
BCOM - Computers
Andhra University
03.2015 - 03.2018
Skills
- Hubspot
- MS Office
- G-Suite
- Lead Generation
- Demand Generation
- Marketing Technology
- Technology Implementation
- B2B Software
- Workflows
- Budget Administration
CRM Management - Training and Onboarding
- Cross departmental Alignment
- Goal Setting
- Marketing campaigns
- Marketing Analytics
Accomplishments
- Negotiated HubSpot CRM, saving $15,000 annually.
- Achieved 100% automation in lead allocation and management,Deal Creation and optimizing team efficiency.
- Integrated Sales and Marketing platforms with sophisticated workflows, enhancing cross-functional collaboration.
- Implemented cost-saving measures, reducing expenses by $1,000 per month on Gartner and Softwaresuggest platforms.
- Contributed 15% of the organization's total revenue to quarterly revenue.
- Automated Email Campaigns for Webinar and Event Leads Based on Specific Criteria
- Lead Quality Assessment Through Automated Lead Scoring System
Additional Information
- Extra Mile -Q3 2023
- Employee Of The Quarter Q2 2023
- Warren Buffet of CEIPAL-June 2022
- Einstein Of Technology -December 2022
- Tech Ninja -October 2022
- Extra Mile -Q4 2022
- Extra Mile Q3 2022
Timeline
Senior Associate
CAMP Systems
09.2024 - Current
Associate Manager
CEIPAL
05.2024 - Current
Marketing Operations Analyst
CEIPAL
03.2020 - 05.2024
MBA - Marketing
Dhruva College of Management
04.2018 - 03.2020
BCOM - Computers
Andhra University
03.2015 - 03.2018
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