Sai Rohan Muthyapu
Hyderabad
Summary
A management graduate with a strong skillset in operational management, analytics, campaign management, and communication. Demonstrated hardworking and highly organized characteristics, always eager to take on new challenges. Possesses experience working effectively in multicultural groups. Approachable and empathetic in all interactions.
Overview
6
6
years of professional experience
Work History
Campaign Manager
ITP Solutions- Independent Project
Hyderabad, Telangana
08.2023 - 12.2023
- Spearheaded digital and on-ground branding campaigns for BRS Party during state elections, coordinating with multiple teams for seamless implementation.
- Achieved 10 No.1 trending hashtags on Twitter, contributing to BRS Party's impactful online presence and managing content for leader pages
- Managed collaboration with multiple vendors, overseeing design and implementation of BRS party branding materials across state. Created GIS mapping for tracking branding material across state
- Successfully liaised with stakeholders, negotiated vendor contracts and obtaining necessary permissions from election commission for branding initiatives
- Conducted in-depth research on diverse subjects for content creation, translating findings into clear and concise content aligned with client's messaging.
Campaign Manager, Associate
IPAC
Hyderabad, Telangana
06.2022 - 08.2023
- Conceptualized and spearheaded launch of Grievance Redressal platforms Jagananna ki Chepudham and Jagananna Suraksha for the AP Government. Coordinating and liaising with Bureaucrats from Chief Minister’s Office for various government initiatives
- Designed propagation plan for campaigns, involving Media mobilization, Statewide OOH Branding and 360° Digital Campaign
- Contributed to development of multiple narrative-building social media campaigns
- Planned and executed parallel events in several districts of Andhra Pradesh, drawing crowd of 300,000 people.
- Conceptualised and oversaw largest on-field campaign of I-PAC, leading 150+ teams and acting as POC for 50 teams during project execution. Produced multiple analytical reports for Telangana and AP governments, using field reports
- Managed operational tasks for on-field teams, ensuring smooth implementation of projects. Employed diverse project management tools to guarantee successful project execution
Business Development Manager
BMDS Software Solutions
09.2021 - 05.2022
- Developed and delivered sales pitches to potential clients. Onboarded 3 Major clients from USA
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Created and oversaw Digital and Social Media campaigns.
Customer Sales Advisor
SITEL
01.2020 - 04.2020
- Met sales targets from first month, contributing to team's overall success in exceeding the target.
- Brought in more new sales by leveraging successful sales techniques to build relationships and convert prospects into paying customers. Retained dissatisfied customers, resulting in improved customer retention
Digital Marketing Trainee
Ace web academy
01.2019 - 04.2019
- Interned at prominent software, web design, and digital marketing firm in India
- Acquired foundational knowledge in web design and SEO strategies
- Produced effective advertising campaigns across various social media platforms.
Intern
Superhype
01.2018 - 04.2018
- Completed training in Google AdWords and Analytics, with a focus on client acquisition and management
- Produced a variety of ads tailored to clients' unique requirements and budgets
- Achieved significant success with my first digital ad, despite working within a limited budget
- Applied the client acquisition strategies learned during the internship to successfully introduce new clients to the company.
Education
Master of Science - Business Management & Marketing
Northumbria University
Newcastle, United Kingdom2021
BBA - Marketing
Alliance University
Bengaluru, India2018
Class 12 ICSE -
Abhyasa International School
Hyderabad, India2015
Skills
- Salesforce CRM
- Google AdWords
- Website hosting
- MS Excel
- MS Office
- Google Analytics basics
- Campaign Ideation and execution
- Stakeholder Management
- Masters Degree required high level of critical thinking including researching, analyzing data and providing recommendations
Accomplishments
- Won 1st place in the CNBC Business quiz, which was nationally broadcasted.
- Achieved 2nd place in Horlicks Wizquiz among 200 schools.
- Won Gold medal in State Swimming championships and represented my state in the National level competition.
Additional Information
Passionate about staying up to date with the latest in technology, current affairs, and the business environment. Possess a keen interest in sports and travelling
Timeline
Campaign Manager
ITP Solutions- Independent Project
08.2023 - 12.2023
Campaign Manager, Associate
IPAC
06.2022 - 08.2023
Business Development Manager
BMDS Software Solutions
09.2021 - 05.2022
Customer Sales Advisor
SITEL
01.2020 - 04.2020
Digital Marketing Trainee
Ace web academy
01.2019 - 04.2019
Intern
Superhype
01.2018 - 04.2018
Master of Science - Business Management & Marketing
Northumbria University
BBA - Marketing
Alliance University
Class 12 ICSE -
Abhyasa International School
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