Naresh Kumar Reddy Mekala
Hyderabad
Summary
Accomplished SEO Analyst with a proven track record at GlobalData Plc, enhancing website visibility and traffic through expert keyword research and SEO strategies. Skilled in project management and competitor analysis, I have significantly improved organic search footprints. My analytical approach and marketing support skills drive impactful, cost-efficient campaigns. Site traffic improved up to 471% in a tenure period of 06 Months
Overview
4
4
years of professional experience
Work History
SEO Analyst
GlobalData Plc
01.2022 - 01.2025
- Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
- Researched and analyzed competitor website and advertising links to gain insight into new strategies.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
- Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
SEO Analyst
Tech Narayana Software Pvt Ltd
12.2020 - 01.2022
- Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
- Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
Education
Bachelor of Science - Computers
Loyola College
Kadapa03-2017
High School Diploma -
Sri Chaithanya Jr College
Tirupati, India03-2014
Skills
- Project management
- Content development
- Marketing support
- Keyword research
- Google analytics
- Search engine marketing
- Keyword analysis
- Competitor analysis
Languages
English
Advanced (C1)
Hindi
Upper intermediate (B2)
Timeline
SEO Analyst
GlobalData Plc
01.2022 - 01.2025
SEO Analyst
Tech Narayana Software Pvt Ltd
12.2020 - 01.2022
Bachelor of Science - Computers
Loyola College
High School Diploma -
Sri Chaithanya Jr College
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