Esha Jafri
Team Leader
Hyderabad
Summary
Dynamic and results-driven professional with over 12 years of cross-functional experience in digital marketing, technical project management, sales, business development, and customer success. Proven track record of managing high-impact projects and multi-stakeholder engagements, particularly within the Google Ads ecosystem as a vendor lead. Adept at solving complex business challenges through data-driven insights, strategic consulting, and end-to-end client engagement. Recognized for leadership, analytical skills, and ability to influence executive decision-making.
Overview
16
16
years of professional experience
4024
4024
years of post-secondary education
7
7
Certifications
4
4
Languages
Work History
Team Lead
Regalix Inc. (MarketStar)
07.2022 - Current
- Company Overview: Google Vendor
- Lead a team of 18 in executing Google Ads strategy, sales enablement, and campaign optimization
- Oversaw Google revenue management for all programs and ensured consistent achievement of quarterly targets
- Delivered strategic coaching to enhance sales skills and product knowledge
- Collaborated cross-functionally with sales and support teams to drive advertiser success
- Recognized as “Best Team Lead” and “Extra Miler” for outstanding leadership and impact for multiple quarters
Quality Analyst
Regalix Inc. (MarketStar)
07.2021 - 06.2022
- Company Overview: Google Vendor
- Audited client interactions and ensured high-quality support delivery across Google Ads accounts
- Conducted calibration and feedback sessions with support and leadership teams
- Supported onboarding and continuous development of new hires and low performers
- Recognized as “Best Quality Analyst”
- Promoted to Team Lead
Senior Consultant – Google Ads Account Strategist
Regalix Inc. (MarketStar)
05.2019 - 06.2021
- Company Overview: Google Vendor
- Strategically managed 200–300 Google Ads accounts per quarter, delivering insights and optimization recommendations
- Educated advertisers on advanced advertising solutions across formats (search, display, video)
- Led campaign development and troubleshooting with a customer-first approach
- Maintained 100% work quality and exceeded quarterly targets
- Awarded for outstanding performance across multiple quarters
- Promoted to Quality Analyst
Executive Director – E-commerce Business
La Eztilo
06.2015 - 03.2019
- Founded and led an e-commerce venture on platforms including Amazon, Flipkart, and Paytm
- Developed digital marketing strategy, managed SEO, and executed Google Ads campaigns
- Achieved ₹60 lakh turnover on Amazon through data-driven marketing and operational efficiency
YouTube Process Associate
Genpact
01.2014 - 05.2015
Accounts Receivable Analyst
Amazon India Development Center
06.2011 - 11.2012
Customer Care Associate
Dell International
01.2010 - 01.2011
Education
MBA - International Finance
United Business Institutes
Bachelor of Commerce -
Osmania University
Skills
- Google Ads (Search, Display, Video, Shopping)
- Strategic Consulting & Client Management
- Stakeholder Engagement & Communication
- Business Analysis & Data-Driven Insights
- Performance Optimization & Reporting
Certification
Google Ads Search Certification, Google, 2019-01-01
Timeline
Team Lead
Regalix Inc. (MarketStar)
07.2022 - Current
Quality Analyst
Regalix Inc. (MarketStar)
07.2021 - 06.2022
Senior Consultant – Google Ads Account Strategist
Regalix Inc. (MarketStar)
05.2019 - 06.2021
Executive Director – E-commerce Business
La Eztilo
06.2015 - 03.2019
YouTube Process Associate
Genpact
01.2014 - 05.2015
Accounts Receivable Analyst
Amazon India Development Center
06.2011 - 11.2012
Customer Care Associate
Dell International
01.2010 - 01.2011
MBA - International Finance
United Business Institutes
Bachelor of Commerce -
Osmania University
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