Dola Prathiba
Business Development Executive - Lead Generation
Hyderabad
Summary
Business development professional with strong expertise in market research and data-driven analysis to identify growth opportunities and inform strategic initiatives. Skilled in segmenting markets, analyzing trends, and leveraging insights to support business expansion. Proven track record of building solid client relationships, negotiating successful deals, and contributing to significant revenue growth. Collaborative team player who adapts to changing needs, with strengths in strategic planning, sales optimization, and client engagement. Known for reliability, proactive execution, and a results-driven mindset.
Overview
9
9
years of professional experience
1
1
Certification
3
3
Languages
Work History
Business Development Specialist - Market Research
Seven83 Systems Pvt Ltd
07.2024 - Current
- Conduct in-depth market research to identify and qualify potential leads across various industries.
- Utilize tools such as Apollo.io, Lusha, ZoomInfo, and LinkedIn Sales Navigator for data mining and lead segmentation.
- Drive targeted outreach through both LinkedIn campaigns and email marketing campaigns.
- Manage email marketing campaigns using Amazon SES and Mautic, ensuring high deliverability and engagement rates.
- Collaborate with sales and marketing teams to build prospect lists and tailor messaging for different buyer personas.
- Track and analyze campaign performance metrics to optimize strategies and improve conversion rates.
- Stay up to date with industry trends in ServiceNow and Snowflake to effectively position offerings to clients.
Lead Generation Specialist - Market Research
People Tech Group
06.2021 - 06.2023
- Intake, load & integrate large volumes of raw, complex data from various plans and disparate sources.
- Developing work plans, managed deadlines and coordination of project team and sub-team activities.
- NETSUITE CRM: Managing mass data imports and exports.
- NIMBLE CRM: Managing mass data imports and exports and running email campaigns to targeted audience.
- Building database from various sources like Zoom Info for sales team.
- Accepting complex assignments and delivering the accurate data to client.
- Working on Washington State ITPS RFP Proposals.
- Preparing Account Plan PPTS after deep Research of every account.
- Running Email and LinkedIn Campaigns for IT workshops.
Marketing Specialist
Aarya Technovation
06.2016 - 05.2021
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Boosted online engagement by optimizing website content for SEO.
- Advising present or prospective customers by answering incoming calls on a rotating basis, operating telephone equipment.
- Create and execute lead generation programs.
- Helping clients with software products, giving detailed information about technical specifications and the ways in which they could meet a customer's needs.
- Blog writing and posting.
- Daily management and execution of all social media content.
Education
Bachelor of Commerce With Computer Applications -
Siddartha Degree College
Hyderabad 04.2001 -
Diploma In Computers -
Durgabai Deshmukh Govt Women's Technical Institute
Hyderabad 04.2001 -
SSC -
Patmos High School
Hyderabad, India 04.2001 -
Skills
Research & Prospecting
- Market Research & Analysis
- Lead Generation
- Prospect Qualification
- Data Segmentation
- CRM & Database Management
Sales & Strategy
- B2B Sales
- Account-Based Marketing (ABM)
- RFP Design
- Vendor Management
- Opportunity Identification
- Client Relationship Management
- Strategic Partnerships
- Pipeline Development
Marketing & Outreach Tools
- Email Campaign Management (Amazon SES, Mautic) LinkedIn Campaign Management
- Cold Outreach
- Campaign Optimization
Tools & Platforms
- Apolloio
- Oracle Netsuite
- Nimble CRM
- Lusha
- ZoomInfo
- LinkedIn Sales Navigator
Soft Skills
- Communication & Interpersonal Skills
- Negotiation
- Problem Solving
- Attention to Detail
- Team Collaboration
- Adaptability
- Leadership
Certification
AWS Partner: Accreditation (Business) (Digital)
Timeline
Business Development Specialist - Market Research
Seven83 Systems Pvt Ltd
07.2024 - Current
AWS Partner: Accreditation (Business) (Digital)
06-2023
Lead Generation Specialist - Market Research
People Tech Group
06.2021 - 06.2023
Marketing Specialist
Aarya Technovation
06.2016 - 05.2021
Bachelor of Commerce With Computer Applications -
Siddartha Degree College
04.2001 -
Diploma In Computers -
Durgabai Deshmukh Govt Women's Technical Institute
04.2001 -
SSC -
Patmos High School
04.2001 -
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