Summary
Overview
Work History
Education
Skills
Timeline
Date of Birth
Generic

Chanchal Pattanayak

Hyderabad

Summary

Accomplished Pharmaceuticals sales professional with a proven track record of driving revenue growth and market expansion . Spanning over 26 years of experience in three esteemed organizations like GSK , MSD and Dr Reddys, and have successfully lead high performing teams with high sales volume . Present team size is 620 members with an annual sales volume of 550cr ( FY 24 ). Over the years, have developed the skill of strategic planning for managing Big brands PLC and new launches in distinct therapy areas with a fare understanding of pharmaceutical market dynamics and trends. High in organization building and in fostering Change Management .

Overview

27
27
years of professional experience

Work History

National Sales Manager

Dr Reddys Laboratories
10.2018 - Current
  • Make strategic decisions and set divisional priorities in line with organizational strategy and enabled team to achieve individual and team's objective .
  • Drive organization level operational excellence better than set standard, collaborating with Marketing and SFE and HR teams.
  • Forecasting and demand planning exercise with SCM team to achieve sales objectives and to ensure related metrics important for organization.
  • Take accountability for overall functional and business outcomes in terms of improving market share, driving for > 100% EI in brand level and ensuring the T - OE target in the divisional level.
  • Coordinating with cross-functional teams for product launches, ensuring timely delivery and market penetration
  • Liaised with marketing and product development departments to maintain brand consistency.
  • Dealing certain Mega brands in the industry like OMEZ , OMEZ DSR+ , NISE , RESWAS .
  • Had my prominent exposure in the GP, CP, ENT, SURGERY , GASTRO & ORTHOPAEDICS segment .

Zonal Sales Manager

Dr Reddys Lab
10.2014 - 09.2018
  • Remained Zonal top performer within Aqura SG division in all 4 years as SM, and same time among toppers with Acute vertical .
  • Successfully focused towards improving market share of Big brands within eRPM in East Zone. Focus therapeutic areas were GI, PAIN , FEVER and RESPRATORY , covering GP, CP, ENT, ORTHO and SURGERY.
  • One of the best records in organization building in terms of least attrition, and maximum promotions from my team. Promoted team members were being placed across divisions within organization .
  • Took lead in change management in implementing digital transformation as and when it came in different forms. Initiating and adopting ASTRA SFE parameters.
  • Promoted gender diversity by incorporating more number of women colleagues in workforce through SHE project and going forward in recent times.
  • Provided regular feedback to senior management on market trends, recommending adjustments to business strategy as needed.

Regional Sales Manager

Dr Reddys Laboratories
02.2010 - 03.2014

Area Business Manager

MSD Pharmaceuticals
09.2008 - 02.2010

Area Business Manager

GlaxoSmithKline Pharmaceuticals
11.2006 - 08.2008

Medical Representative

GlaxoSmithKline Pharmaceuticals
09.1997 - 08.2006
  • Started with Glaxo Allenburys at Cuttack HQ and have worked across Orissa. Promoted products in different therapy areas like anti infective, critical care, Orthopedic and Respiratory. Going forward had worked across North eastern states and then had an experience of working one and half year at Chennai as Medical communication executive .

Education

Bachelor of Science - Zoology Hons

Kolkata University
Kolkata
12.1995

Skills

  • Sales & marketing Strategy Development
  • Analytical ability and Decision making
  • Change Management & Operational excellence
  • People leadership
  • Result Driven with Aspirational Growth Mindset
  • Brand building and Market shaping
  • Cross functional team leadership & Administration

Timeline

National Sales Manager

Dr Reddys Laboratories
10.2018 - Current

Zonal Sales Manager

Dr Reddys Lab
10.2014 - 09.2018

Regional Sales Manager

Dr Reddys Laboratories
02.2010 - 03.2014

Area Business Manager

MSD Pharmaceuticals
09.2008 - 02.2010

Area Business Manager

GlaxoSmithKline Pharmaceuticals
11.2006 - 08.2008

Medical Representative

GlaxoSmithKline Pharmaceuticals
09.1997 - 08.2006

Bachelor of Science - Zoology Hons

Kolkata University

Date of Birth

2nd December 1974 

Chanchal Pattanayak