BHAMIDAPATI KRANTHI KIRAN
Hyderabad
Summary
- Over 8.5 years of insightful experience in Channel Management, Strategic Planning, Business Development, Marketing, Team Management, Network Management & Customer Service.
- Vast Experience in automobile domain covering 2W & 4W/ Commercial & personal Segment.
- Currently working at Tata Motors Passenger Vehicles Ltd since April 2023 -Gaining expertise in Automobile industry & Dealer channel management.
Overview
10
10
years of professional experience
Work History
Senior Manager, Sales
Tata Motors
07.2023 - Current
- Planning, Forecasting and achievement of wholesale, retail & stock norms as per SOP.
- Improve Dealership quality and Network transformation through Sales standards, People and Process at Dealers to provide differentiated customer experience at the dealership by PDCA .
- Monitoring Working capital requirement for Dealership based on market & network expansion.
- Competition mapping & analysis of MS in terms of Volumes & type of network
- Product wise Planning & Proposing the targets.
- Network Expansion & Development as per competition mapping
- Dealership manpower training and development by constant monitoring and cross-checking performance.
- Monitoring competitive movements and strategies. Ensure timely claim settlement to channel & Market
Territory Sales Manager
Hero Motocorp Ltd
01.2021 - 06.2023
- Stock Planning & Channel Management: Driving annual wholesale of 160 Crores and annual retail of 140 Crores across 31 outlets in East & West Godavari districts.
- Marketing: Executed BTL activations to achieve Positive growth in enquiries in a challenging market, where sector enquiries were declining by 40% on average.
- People Management: Collaborate with stakeholders of 31 outlets to chalk out action plans & drive lead business parameters.
- Product: Drove 3 new product launches across 6 dealerships of East & West Godavari Districts; Customized sales pitch on the basis of consumer insights & key buying factors identified through primary & secondary research methodologies.
- Process Excellence: Identified lighthouses and horizontally deployed best practices to optimize processes.
- Achievements: Ranked in Top 6 in AP - Q1-Q3 2021 Sales Score Card - Performance, Process, Enablers and Variability.
- Winner of Zonal KRA contest; Earned 5 rewards for driving customer loyalty and retention.
Dy.Area Manager - SCV Division
Mahindra & Mahindra Limited
05.2019 - 04.2021
- Successfully cracked the deal of 150 Treo & Treo Yari vehicles from Manipur transportation Department, Manipur.
- Improved the 2T & 3W Market share in 3 States.
- Responsible for the sales volume, Securing the Market share and accomplishing the business plan in my territory.
- Monitoring the stock levels as per the market as well as paid up stock norms.
- Evaluate the impact of a business decision on the business financial statement & Financial wellbeing in the long term.
- Ensuring the proper enquiry generation and capturing the enquires on digital platforms also focusing on the order conversions.
- Driving the sales volume by involving the MMT & Rural channels.
- Increase the top box -customer satisfaction index.
- Identification and development of dealer network. & Successfully handling the City dealer network for primary and secondary sales generation.
- Planning & executing Above The Line -ATL- & Below The Line -BTL- activities in dealer's region.
- Engaging the financiers into the business for the ease of sales process and increasing the sales volume. Also planning finance Meet & Greets for developing the rapport with the financiers.
Area Sales Manager
Yamaha Motor India
09.2017 - 04.2019
- Responsible for Sales Targets achievement of the entire region.
- Managing the Primary & Secondary dealer network.
- Drove the 3.2% Market share to gain 15% in 150 CC segment.
- Achieved the 10% market share by driving 2% in Scooter segment.
- Appointment of the Secondary network.
- Responsible for below the Line sales and promotion activities.
- Improve dealers operations and profitability.
- Target setting, stock planning and retail target setting.
- Conducting training sessions and Product knowledge development sessions.
- Tracking and achieving the planned market share.
- Tracking of CRM and encouraging usage.
- Ensuring dealer system evaluation and planning and implementation of improvement.
Territory Manager
Vodafone Mobile Services Ltd
05.2016 - 09.2017
- Responsible for Sales Targets achievement of the Distributor and territory.
- Manage Primary & Secondary.
- Responsible for below the Line sales and promotion activities.
- Improve distributors operations and profitability. Managing the ROI.
- Target setting, stock planning and Secondary target setting.
- Tracking and achieving Secondary share in the market.
- Tracking of all Primary balance, bill cuts, and Secondary growth.
- Ensuring distributor system evaluation and planning and implementation of improvement.
- Implementation of company scheme's at retailers and end customer.
- Ensuring the efficient functioning of existing network.
Marketing Internship
Hindustan Coca-Cola Beverages (P) Ltd
04.2015 - 07.2015
- Market Survey On RED Sales, GREEN Performance & Competitor Analysis.
Education
Masters of Business Administration - Marketing and Human capital
K L University Business School
Vijayawada04.2025
Bachelor Of Science - Computer science
Gayatri Vidya Parishad
Visakhapatnam01.2012
Skills
- Technical/Functional:
- Conceptual understanding of Marketing/Brand management & Sales planning
- Dealer management
- Sales process
- Analytical skills
- Ability to present and articulate ideas
- Behavioral:
- Align and motivate dealer team for high performance
- Collaborate across all interfaces
- Uphold values; inculcate a culture of excellence
- Generate ideas; solve problems creatively
- Champion improvements and positive change
- Develop and engage people
Accomplishments
- Winner of Zonal KRA contest; Earned 7 Awards for driving customer loyalty and retention.
- Initiated Mileage contests for Commuter Hf Dlx to regain the Market in Rural.
- Improved the Premium Market share by 1.3% in the territory and 3.5% in 125cc Segment in 3 towns.
- Acted as a Team Leader for interns in Hindustan Coca-Cola during the internship program.
- Presented Tata Manza Model failure factors before TATA Group Chairman Mr. CYRUS MISTRY.
Languages
English
Hindi
Telugu
Hobbies and Interests
- Cooking
- Cricket
- Camping
- Travelling
Online Profiles - Linked In
www.linkedin.com/in/kranthi-kiranbhamidapati-a2787a212
Timeline
Senior Manager, Sales
Tata Motors
07.2023 - Current
Territory Sales Manager
Hero Motocorp Ltd
01.2021 - 06.2023
Dy.Area Manager - SCV Division
Mahindra & Mahindra Limited
05.2019 - 04.2021
Area Sales Manager
Yamaha Motor India
09.2017 - 04.2019
Territory Manager
Vodafone Mobile Services Ltd
05.2016 - 09.2017
Marketing Internship
Hindustan Coca-Cola Beverages (P) Ltd
04.2015 - 07.2015
Masters of Business Administration - Marketing and Human capital
K L University Business School
Bachelor Of Science - Computer science
Gayatri Vidya Parishad
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