Anuj Jain
AVP– Digital Engineering Services | Global Pre-sales Head
Hyderabad
Summary
A seasoned multidisciplinary techno-commercial leader with over 20 years of expertise in IT, specializing in strategic deal orchestration, pre-sales leadership, pricing constructs, and bid management. With a proven track record across industries like manufacturing, energy, retail, and public sectors, I have spearheaded complex outsourcing and transformation projects. Adept at managing large-scale global teams, I excel in delivering multi-million-dollar bids, optimizing pricing strategies, and driving growth through comprehensive commercial frameworks. My experience spans leadership roles in Wipro and TCS, where I navigated diverse multicultural environments and led successful digital transformation initiatives.
Overview
19
19
years of professional experience
1
1
Certification
Work History
AVP Digital Engineering Services
Sutherland Global Services
06.2024 - Current
- Led pre-sales across Digital Engineering Services, driving AI, cloud engineering, and application modernization for client digital transformations.
- Collaborated with cross-functional teams to deliver tailored digital solutions, optimizing client-specific AI and cloud initiatives.
- Developed and executed go-to-market strategies, accelerating transformation through Digital Acceleration Centers.
- Guided sales teams in qualifying prospects and identifying high-value opportunities.
- Managed RFI/RFP processes, securing new business and strengthening key client relationships.
- Conducted pricing analysis, ensuring competitiveness and alignment with industry benchmarks.
- Crafted compelling proposals with delivery teams, securing strategic client contracts.
- Directed demand generation activities, including trade shows and market-specific campaigns.
- Ensured marketing collateral was current and well-organized, supporting business development efforts.
- Led customer engagements, identifying business needs and driving client-centric solutions.
Director Presales - Manufacturing Americas
Wipro LTD
10.2022 - 06.2024
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Orchestrated large-scale Digital, UX, Managed Services, and transformational engagements, unifying cross-functional teams for strategic pursuits.
- Conducted executive-level deal reviews, overseeing pipeline, OB, and TCV, ensuring strategic alignment.
- Engineered executive summaries and solution frameworks, integrating win themes with advanced technologies like Automation and Generative AI.
- Governed comprehensive pricing and benchmarking strategies, utilizing market intelligence from ISG, Wavestone, and Avasant.
- Delivered in-depth insights into IT managed services, optimizing blended rates, associate ratios, and productivity metrics.
- Bridged client needs with technical architectures, authoring tailored proposals, and articulating clear value propositions.
- Led RFX qualification and bid orchestration, ensuring alignment with customer-specific requirements.
- Directed targeted marketing initiatives and client engagements, enhancing solution visibility and lead generation.
- Monitored emerging industry trends and competitive landscapes to sustain market differentiation.
- Engaged clients through workshops and presentations, developing bespoke solutions to address infrastructure challenges.
IT Pre-Sales Head UK&I and Europe, Program Manager
TCSL
01.2006 - 10.2022
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Directed Pre-Sales, Strategy, and Solutions for Manufacturing, Utilities, and Energy Resources across the UKI and Europe, leading a team of 40 pre-sales consultants to secure large-scale, high-value deals.
- Spearheaded pre-sales and solutioning initiatives across the UK, Italy, and Spain, driving market expansion and fortifying client relationships.
- Managed a critical S4HANA greenfield implementation for a UK-based manufacturer, while concurrently overseeing pre-sales operations, demonstrating both project and commercial leadership.
- Led pre-sales for TCS USA Manufacturing as Senior Bid Manager and Commercial Architect, significantly boosting revenue and client acquisition.
- As Business Development Manager for TCS Australia and New Zealand, cultivated new client engagements and advanced pre-sales strategies to fuel business growth.
- Progressed from Program Manager in complex ADM & AMS projects to Senior Bid Manager in Government ISU, delivering successful IT solutions and securing large, multi-geographical bids.
- Began as a Java Developer, quickly advancing to Program Manager, showcasing technical expertise and leadership across diverse sectors including retail, technology, and energy.
Software Developer
SAIC
07.2005 - 12.2005
- Improved software efficiency by troubleshooting and resolving coding issues.
- Saved time and resources by identifying and fixing bugs before product deployment.
- Contributed to a positive team environment through effective communication, problem-solving, and collaboration skills.
- Collaborated with cross-functional teams to deliver high-quality products on tight deadlines.
Education
B.Tech - Electrical, Electronics And Communications Engineering
Netaji Subhas University of Technology
04.2001 -
Skills
End to end Pre-Sales & Team Leadership OB and sales pipeline management Solutioning, Pricing & Bid Management Business Planning Solution Crafting Customer Research Go To Market Planning Industry Solutions & Market Intelligence AD & AMS, Digital, BI & Analytics, IT Infra, RPA, Cloud, Engineering, IoT and large Transformation deals Pricing benchmarking Highly skilled in driving the deal commercials & Rate Card intelligence Proposal Defense Large and Strategic Deals Entire Deal Orchestration Proactive Sales Win loss Analysis Transformation Journey planning & win theme identification Program/ Project Management Stakeholder Management Partnerships Management
Certification
• Certified SAFe Agilist | Scaled Agile, Inc. • TCS Transcend graduate – Pre Sales | Tata Consultancy Services • Energy Domain Certification (BDA) | Tata Consultancy Services • Tenders and Contracts Management | Princeton Academy • ITIL Foundation Certification | Tata Consultancy Services • Sun Certified JAVA Programmer | SUN Microsystems • United Kingdom Managerial HR & Employment Law Compliance Certification | Tata Consultancy Services • Environment Health & Safety Foundation | Tata Consultancy Services
Accomplishments
Throughout my career, I have consistently delivered significant business wins, including securing a $20M renewal deal for Service Desk and SFDC at Wipro and managing two $100M+ AMS and AD deals, placing us among the final two contenders out of 35 vendors. At TCS, I established and led the Manufacturing & Utilities Pre-Sales team across the UK and Europe, driving $70M+ in revenue and winning major clients like BMI, TetraPak, and National Grid. I successfully closed over 40 multi-million-dollar deals and secured tenders worth $150M+ across multiple sectors, while also playing a pivotal role in winning large-scale deals in the USA and Australia. My expertise spans managing complex bids, such as a $500M Australian government deal, and developing innovative solutions for IT infrastructure, cloud, and automation
Timeline
AVP Digital Engineering Services
Sutherland Global Services
06.2024 - Current
Director Presales - Manufacturing Americas
Wipro LTD
10.2022 - 06.2024
IT Pre-Sales Head UK&I and Europe, Program Manager
TCSL
01.2006 - 10.2022
Software Developer
SAIC
07.2005 - 12.2005
B.Tech - Electrical, Electronics And Communications Engineering
Netaji Subhas University of Technology
04.2001 -
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