Summary
Overview
Work History
Education
Skills
Achievements
Timeline
Generic

Ajit Raj

Hyderabad

Summary

Dynamic and results-driven sales and ABM leader with over 12 years of experience in B2B SAAS. Skilled in driving revenue growth, building high-performing teams, and executing strategic initiatives. Proven expertise in developing personalized marketing campaigns, results in 30%+ year-over-year growth and expanding market share across multiple regions. Possess strong leadership skills in managing global sales teams, client relationship management, and cross-functional collaboration. Adept at utilizing data-driven insights to align sales and marketing strategies, consistently delivering exceptional results in both enterprise and mid-market segments.

Overview

13
13
years of professional experience

Work History

Head of Growth

Prezent.AI
Hyderabad, IN
03.2024 - Current
  • Revenue Growth: Spearheaded revenue growth of 45% YoY by optimizing sales processes and launching new enterprise solutions, achieving $40M in new revenue.
  • Global Team Leadership: Established the first sales teams of 15 in Latin America (LatAm) and the Asia-Pacific (APAC) regions, consistently achieving 120% of the quota
  • Market Expansion: Established new sales teams in Latin America and APAC, securing key partnerships that resulted in significant logo acquisitions and regional market penetration.
  • Sales Enablement: Grew team productivity by 45%, leading to a 25% increase in regional market share.

Sr. Director ABM Marketing

HighRadius Technologies
Hyderabad, IN
01.2023 - 02.2024

ARR Growth: spearheaded a 30% YoY ARR growth in the North American market through strategic account-based marketing initiatives and demand generation.

Global Sales Leadership: Led a team of 30+ sales professionals across North America and APAC, exceeding revenue targets by 25%.

Demand Generation: Managed a 100+ member demand generation team, focusing on personalized ABM strategies that resulted in a 40% increase in lead conversions.

Executive Engagement: Developed key executive relationships, driving business outcomes for the Office of the CFO in areas like Order to Cash, Treasury, and Record to Report.


Director of Business Development

Trell
Banglore, IN
01.2022 - 12.2022

Revenue Growth: Led the sales team to achieve a 30% YoY revenue increase, contributing to $25M in new business across domestic and international markets.

Programmatic Business Launch: Successfully launched the programmatic advertising division, acquiring 40 new clients and managing a $10M portfolio in the first year.

Partnerships: Forged partnerships with DSP and SSP providers like Google and MediaMath, expanding business scope and driving innovations at scale.

Cross-Functional Leadership: Collaborated with seven cross-functional teams, increasing revenue per million by 20%.

Director of Business Development

Clearout.io
06.2019 - 01.2022

Revenue Achievement: Spearheaded business growth, driving $0.5M in revenue in the first year by acquiring high-profile clients such as HUL, Pepsico, and Jio.

Team Expansion: Built and scaled the business development team from 2 to 7 members within 12 months, optimizing operations and sales strategies.

Ad Serving Platform: Led the development of an in-house ad serving platform, automating and scaling ad campaigns, increasing ad spend efficiency by 25%.

Analytics Implementation: Implemented the Localytics analytics tool, improving campaign tracking and inventory management by 30%.

CRM Integration: Directed a CRM integration project, enhancing lead tracking and customer relationship management, improving conversion rates by 20%.

Business Manager

SalesboxAI
Bengaluru, India
03.2016 - 05.2019

Revenue Growth: Drove a 40% reduction in customer acquisition costs and increased online adoptions by 3x through strategic digital marketing initiatives.

Team Building: Established and grew the in-house digital marketing team by 2 full-time employees within six months, significantly improving operational efficiency.

Brand Communication: Enhanced both offline and online brand communication strategies, contributing to a 25% increase in brand awareness.

Category Launch: Collaborated with category heads to launch the Laundry and Beauty verticals across six locations, generating $5M in revenue.

Head of Business Development

Mobikon
03.2015 - 02.2016

Revenue Growth: Increased revenue by 150%, growing from ₹60 lakhs to ₹1.5 crores by securing key clients such as Flipkart, Ola, and Uber.

Client Acquisition: Led the onboarding of major clients, contributing to a 50% expansion of the customer base.

Pilot Initiatives: Successfully launched pilot programs for bike taxis in Delhi and Hyderabad, expanding the company’s service offerings.

Team Leadership: Managed and developed a sales team focused on delivering digital marketing solutions for the F&B industry, increasing sales efficiency by 30%.

Operations Manager

Credit Line Services
01.2012 - 02.2015

Revenue Growth: Drove business expansion through the Welcome Visit (Physical Verification) portfolio, increasing the portfolio size by 40%.

Leadership & Promotions: Promoted from Supervisor to Manager, leading a 10-member operations team to achieve 25% efficiency improvement.

Campaign Management: Led Vodafone branding initiatives, successfully executing PR and sales campaigns in collaboration with marketing agencies, resulting in a 20% increase in brand awareness.

Market Research: Conducted comprehensive market surveys, identifying growth opportunities and driving a 15% increase in customer acquisition.

Education

BBA - Business Analytics

Madurai Kamaraj University

Skills

  • Sales funnel management
  • Content Strategy Development
  • ABM Strategy
  • Data-Driven Decisions
  • Demand Generation
  • Account Penetration
  • Retention and engagement
  • Decision-Making
  • Strategic Planning and Alignment
  • Budgeting and Allocation 
  • Marketing Strategy Development
  • Customer acquisition strategies

Achievements

  • Revenue Growth: Increased revenue by 40% YoY, surpassing sales targets by 25%.
  • Team Leadership: Built and led a global sales team of 50+ members, improving team quota attainment by 30%.
  • Market Expansion: Expanded business into APAC and Latin America, securing $50M+ in new deals.
  • Account-Based Marketing: Launched successful ABM campaigns, driving 35% increase in lead conversions.
  • Strategic Partnerships: Established partnerships with industry leaders, resulting in $20M in new business.

Timeline

Head of Growth

Prezent.AI
03.2024 - Current

Sr. Director ABM Marketing

HighRadius Technologies
01.2023 - 02.2024

Director of Business Development

Trell
01.2022 - 12.2022

Director of Business Development

Clearout.io
06.2019 - 01.2022

Business Manager

SalesboxAI
03.2016 - 05.2019

Head of Business Development

Mobikon
03.2015 - 02.2016

Operations Manager

Credit Line Services
01.2012 - 02.2015

BBA - Business Analytics

Madurai Kamaraj University
Ajit Raj